Penn National Gaming, Inc.

Copywriter

Job ID
2022-95046
Property
Penn Interactive Ventures - Philadelphia
Location
US-PA-Philadelphia
Type
Regular Full-Time
Category
Marketing & Entertainment

Overview

Penn Interactive (PI) is an interactive gaming company headquartered in Philadelphia. PI is the digital arm of Penn National Gaming (NASDAQ: PENN), the largest regional casino operator in the U.S. Our mission is to challenge the norms of the gaming industry by building an immersive interactive gaming experience that is responsible, innovative, and fun. Through our partnership with Barstool Sports, we are hoping to continue to launch our online sportsbook and icasino across the US. We are committed to helping our team members grow and succeed. We believe that hiring talented individuals that love what they do will help us win!

 

We are looking for a talented Copywriter to join our expanding Creative Team and support the production of marketing assets for Penn Interactive’s various brands - Barstool Sportsbook and Casino, HollywoodCasino.com, myChoice Social Casino and more. As a member of the creative team, you will write and edit copy for a variety of projects (including print, web, mobile, video, and social media), working closely with the marketing and design teams to brainstorm ideas, create concepts, and develop messaging that will connect with our target audiences.

 

To be successful in this role, you must be a proficient writer, excellent with time-management, organized and knowledgeable about sports betting and casino play. Adobe Creative Suite experience is a plus!

Your daily responsibilities include

The following and other duties may be assigned as necessary:

  • Write original copy and edit content for a range of Sportsbook and Casino marketing materials including social posts, emails, promo pages, game descriptions, video titles & more.
  • Interpret promotional briefs to develop and produce creative concepts and marketing messages.
  • Collaborate with the acquisition, retention and design teams on marketing messages from concept development to delivery of a final product.
  • Present copy concepts and final deliverables to the internal team.
  • Revise copy based on internal feedback/direction.
  • Proofread and ensure copy consistency across all customer facing marketing collateral.
  • Assist in updating copy within marketing graphics when needed.
  • Communicate project status and deadlines to the Creative Director as needed to ensure personal and department goals are met or exceeded.
  • Juggle multiple projects at once with varying deadlines, brand guidelines and marketing needs.
  • Attend team and department meetings.
  • Other creative duties as assigned.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be at least 21 years of age.

  • Bachelor’s degree in marketing, journalism, english, communications, or related discipline.
  • Minimum 2-3 year professional copywriting experience.
  • A brilliant portfolio demonstrating copywriting expertise.
  • Excellent organizational skill and multitasking ability.
  • Experience in the Adobe Creative Suite including Photoshop and Illustrator.
  • Basic understanding of copywriting principles as they relate to digital marketing.
  • Passionate about visual communication and translating storytelling into compelling visual solutions.
  • High-level verbal, written, listening, communication and interpersonal skills.
  • Ability to work independently and collaborate with marketers from all backgrounds to drive the business forward through inspiring, strategic copywriting.
  • Ability to work well under pressure in a deadline-driven work environment.
  • Ability to work short-notice overtime hours on an as-needed basis.
  • Passionate about sports, sports betting and casino gaming.

 

Something to leave you with

Penn Interactive is committed to helping our team members live their best, healthy life. We offer unique and competitive benefits that help our team members stay healthy and safe.

  • Flexible paid time off options and holiday time
  • A multi-carrier marketplace that has a wide array of medical, dental, and vision insurance options
  • 401K saving & matching program
  • Collaborate and flexible working environments

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